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Guide to Marketing, Growing, Optimizing your business

Women in Revenue HUG Event | Evolution of Getting Product Usage Data into HubSpot and Connecting Systems for PLG

2 min read

By Lucas Munisteri on 2023 July 19 16:05 GMT-06:00

During the  Women in Revenue HUG event on June 22, 2023, we chatted with JP Zangre, Evan Dunn, and Nate Roybal of Syncari on having connected data systems for product-led growth and how to get product data into HubSpot.

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Topics: Women In Revenue Product Qualified Lead (PQL)

Women in Revenue HUG Event | Scaling an Agency from $0 to $1.5mil A Fireside Chat with Nicole Pereira, CEO at Remotish

5 min read

By Aubrey Shiffert on 2023 May 2 17:39 GMT-06:00

During the  Women in Revenue HUG event on April 27, 2023, we chatted with Nicole Pereira, CEO at Remotish, about the fundamentals of creating a fulfilling agency with successful margins.

Topics covered included:

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Topics: Marketing Agency HubSpot Partner Agency Women In Revenue

Women in Revenue HUG Event | RevOps In Uncertain Times: A Fireside Chat with Nabil Jallouli, CEO at Rollstack

4 min read

By Aubrey Shiffert on 2023 March 22 10:57 GMT-06:00

 

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Topics: Women In Revenue Culture Revenue Operations (RevOps) Sales Operations (Sales Ops)

Women in Revenue HUG Event | Having an Effective Sales Playbook and Process with Tara DiCristo-Schmitt at HubSpot

3 min read

By Aubrey Shiffert on 2022 December 14 12:35 GMT-07:00

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Women in Revenue HUG Event | Building the RevOps Roadmap with Ryan Milligan

4 min read

By Aubrey Shiffert on 2022 August 9 08:53 GMT-06:00

 

 

During this  Women in Revenue HUG event on July 28, 2022, we learn about the fundamentals of RevOps with Senior Director of Revenue Operations Ryan Milligan, at QuotaPath. Revenue operations are the people, process, systems, and data that controls how your business generates revenue. We covered:

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Top 10 Website Footers Famous for UI/UX Design

4 min read

By Eleanor Hecks on 2022 June 25 08:00 GMT-06:00

A website footer is something most people overlook at first glance. After all, it sits well below the fold. You might even wonder if most people even find their way to your footer. However, many users will actually jump to the end of the page to find things such as contact information.

Footers are important to the user experience (UX) because they come with certain audience expectations. While you can certainly add your own twist, you’ll want to be sure you include what people expect to see. Start with your preferences for footers and go from there.

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Topics: Marketing Agency UI/UX Design

How do businesses get value out of a CRM?

27 min read

By Islin Munisteri on 2022 May 27 06:00 GMT-06:00

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The Importance of User Stories in WebSite UI/UX Design

5 min read

By Eleanor Hecks on 2022 May 21 06:00 GMT-06:00

Since the beginning of the ages, people have told stories to pass the time, to entertain others and to feel connected with the rest of the world. User stories in website user interface (UI) and user experience (UX) design is a vital part of creating an online presence others are drawn to.

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Topics: Marketing Insights Customer Journey Marketing Strategy Guest Posting Marketing Enablement UI/UX Design

Women in Revenue HUG Event- Guest Speaker Victoria Harkes

5 min read

By Aubrey Shiffert on 2022 April 28 07:49 GMT-06:00

 

Women from across the US joined Theia Marketing as we hosted our Women in Revenue HUG event. Our guest speaker Victoria Harkes, the marketing manager at School Bundle, spoke about how she used HubSpot to pop the departmental silo bubble and integrate goals across the sales, marketing, and customer service channels. She single-handedly streamlined organizational growth and created a cohesive customer experience from start to finish by the use of customized landing pages.

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Topics: Landing pages Women In Revenue Content Management System (CMS)

The Ultimate Guide to Email Marketing UX

4 min read

By Eleanor Hecks on 2022 April 9 06:00 GMT-06:00

Email marketing UX (user experience) isn’t talked about nearly as often as reaching a particular target audience. However, thinking about how different features impact your followers can improve conversion rates and help you gain an edge over the competition.

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Topics: Marketing Enablement Email Marketing

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